Advertise in Gun Facts

You can advertise both on the Gun Facts web site, and in the pages of the Gun Facts book (print and free electronic version). Contact us guy [at] to discuss pricing and volume.

Advertising on the Gun Facts web site

There are many advertising insertion locations on One is trafficked by Google AdWords. The rest are available on a subscribed basis. The one AdWord location can also be replaced with subscribed insertions.

Ad Location Specific Page Run-of-site AdWords Subscribed Monthly Subscribed Rate
Left side bar (floating – always on page) Yes Yes Yes $120
Top Sitewide (between content and header graphic) Yes  Yes Yes $95
Middle Sitewide (inside of content) Yes Yes $55
Page bottom (bottom of content, above footer) Yes  Yes Yes $25
Footers (four slots available) Yes Yes Yes $25

Google AdWords: One primary ad space on Gun Facts is handled by Google’s AdWords system (left sidebar, skyscraper). It is a run-of-site, which means it appears on every page within the Gun Facts web site.

AdWord’s Target and Bid setting allows you to manually key in the names of the sites on which you display ads. This is a fast and simple way to put ads on

Subscribed Placements: You can also place your ads on the Gun Facts web site for a fixed fee for a specific period of time. This includes the ad space where Google ads appear, other site-wide locations, on specific pages, or on specific device types (desktop, phones, tablets).

We also have the ability to reformat specific pages and add new areas for your advertisements (such as adding a right-side margin for a skyscraper advert).

Advertising inside the Gun Facts book

Advertising inside the Gun Facts book is one of the most effective options available. Each ad buy will last for one entire edition, which is guaranteed to be the in-circulation for at least six months. One buy puts your advertisement in both the electronic and print editions.

Some great reasons why buying ad space inside the Gun Facts book include:

  • LONGEVITY: One buy lasts 6+ months.
  • FREQUENCY: Since Gun Facts is a reference work, your ad will be viewed many times by each reader.
  • VIRAL: The electronic version of Gun Facts is viral, being emailed and cross-posted by gun enthusiasts and activists world-wide. Major editions (x.0) of Gun Facts have an estimated viral spread of over a million copies.

In-book ad rates are:


HALF-PAGE (horizontal): $175

QUARTER-PAGE (horizontal): $100

Contact guy [at] to schedule your ad placement.